@bryanjones
I'm paid to lead the @cjrwInteractive team as Interactive CD/Strategist (these views are my own), but really I'm just a father of 3 and @sarabethjones's husband
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@bryanjones
Flairification’s AdFeed- Google Vs. Facebook And How Marketers Win (Or Lose) In 2011
- Article: Mobile Devices a Must for Millennials
- Sales still an important factor behind brand social media efforts
- Google vs. Facebook and How Marketers Win (or Lose) in 2011
- Understanding the audience and developing a planning style
- Study: Be prepared for the smartphone takeover
- Before You Seek Business
- Planning a Community Is Like Planning a Wedding
- Going Beyond Social Media Reach
- How to be awesome. And greasy. In a good way.
- Why Flash Cookies Should Be Banned for Advertising
- Productizing Ideas
- The first step is to start
- Magazines Post Gains in Ad Revenues, Pages
- Mature Consumers Seek Edgy Brands
- Watch Out Twitter & Facebook, the Viagra Generation is Taking Over!
- REPORT: Facebook and the New Age of Privacy
- The Long-Term Value of Community Relations
- This Week’s 10 Most Explosive Facebook Pages
- CMO Matrix: How Social Technology Must Integrate with Traditional Marketing, a Horizontal Approach
Certainly there’s more to come from Seinfeld / Crispin Porter + Bogusky
Like Steve McQueen was a man’s man, Crispin Porter + Bogusky is an ad agency’s ad agency. They have what we all want… big budgets, trusting clients, and huevos grande. Hyperbole? Perhaps, but just consider a few selections from their creative portfolio.
The King, he’s theirs. Truth, theirs too. CP+B created the AND1 Mixtape Tour, a streetball league, as a vehicle to sell the upstart AND1 basketball shoes.
That’s the reason that I’m so bugged by the CP+B produced Seinfeld spots for Microsoft that began cycling through our screens last week.
Something had to be said, and it has been. Over and over again. Check out the the chatter tracked via Addictomatic.
The ad’s a serious head-scratcher. I’ve come to this conclusion; Either 1.) This is just the beginning of a compelling narrative, and there is much more to come, 2.) Microsoft aligator-armed it, reigning in the creative horsepower of CP+B, or 3.) My heroes have finally nuked the fridge.
My vote is for conclusion one, so I’ll wait to see what’s to come.